The Wonderlab

The Wonderlab has been co-founded by sister-in-laws Katie and Jade May.

Previously following separate career paths, Katie in PR and marketing and Jade a hairdresser in Chorleywood and the surrounding areas, this is the first venture for the pair who decided to team up to pool their respective knowledge.

An opportunity was identified to create something special, that would stand out from competitors, not just within the local area but would represent the standards and service expected of a West End salon. The aim of The Wonderlab is to offer the highest quality standards of hairdressing, market leading products whilst creating a friendly and approachable atmosphere.

The design of the salon, developed by Roar Creativity, takes inspiration from a Victorian science laboratory. The vision was to create an environment where, with carefully measured amounts of formula, immaculate precision of execution and a little bit of fizz wizz bang!, the magic happens.

At The Wonderlab the customers overall experience is of the upmost importance. Instead of being a daunting experience, which many people find hair salons to be, it is our mission to make a visit to The Wonderlab enjoyable and a desirable place to spend time, not just a necessity.

Dovestarr was selected to provide Electrical consultation & installation to help bring the vision to life.

“Dovestarr took the time to get involved in our project and not only understand what our objectives were but to advise and lead us to a solution that would deliver the desired effect.  Being a salon the lighting was a crucial element both in terms of functionality and portraying the vintage look of the environment.  They helped us realise our plans and were thorough and on time with their work, providing after care where necessary.”
Katie May
 
Wonderlab Winners image

We are thrilled to announced that we have been crowned winners of ‘Salon Design of the Year’ at the English Hair & Beauty Awards, which took place at a glitzy awards ceremony in Manchester last month.

The Second Annual English Hair & Beauty Awards provides a platform for customers to thank those in the industry for their work that leaves them looking and feeling fantastic.

The award organisers called for people to nominate their favourite salons, hairstylists and beauticians across the country in a number of different categories.  Over 10,000 nominations were received this year and thanks to its valued customers, The Wonderlab was short listed for Salon Design of the Year.

The decision was then handed over to a panel of judges to make a decision.  The judges were impressed with the inspiration behind The Wonderlab and the final execution of the design.

The design element was of key importance when coming up with the concept of The Wonderlab.  We worked hard with our design team to come up with an environment that was unique, welcoming, creative and yet relaxing.  We wanted our guests to feel like they had entered a West End salon whilst having the convenience of the Village location.

For the Wonderlab to have achieved recognition from its customers and its peers, still so early in its life, is a fantastic and valued achievement for us and we truly appreciate all your support.

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